A friend and I were talking about some fun summertime marketing ideas and she came up with several that I really like and wanted to share. Suntan Lotion, Beach Toys, Fans, and Water Bottles are great inexpensive ways to market your community. I know your thinking, huh? Think about it if you live close to the beach, lake, water park or even to a public community pool everyone goes there. What better way to reach a mass group of people than with these items.
Suntan Lotion- Check with your local dollar store and buy as many as you can afford to. If you happen to have a resident who works for a distributing company ask if they could donate suntan lotion. We have one property where a resident gave them a case for a pool party. Once you have your suntan lotion put a label ( address label) with your community info and special on the bottle. Everyone needs sun block and who does not want FREE. Hand these out at the Beach, Lake, Water Park, Public Community Pool or event in your community.
Beach Toys- Local Dollar Store, Walmart, Family Dollar etc put a label on these items with your company info and special. These are great to hand out at the beach, children's park that has a sandbox, lake or even community events.
Fans- You can fine the fans with a water bottle attach at the Dollar Stores, Walmart, Family Dollar for a very low price. Put a label with the community info and special give out at any of the above mention areas.
Water Bottles- This one I love the idea and can't wait to try it. I was at the beach with my family and there was a guy walking up and down selling cold ice water for $2.00 and thought hey I could do that but give it out for FREE to everyone. Just put a label or if you have money order some bottles with your name on the labels already. These are just a few fun summertime marketing ideas that are relatively inexpensive to use. Hope you have fun and let me know how these work for you.
Jolene Sopalski
Leasing Specialist
WRH Realtyjolene.sopalski@gmail
* Orignally Written On Multi Family Insiders June 2010*
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